Creating a campaign for Fed Uni's Arts Academy was a joy. We collaborated with performers, composers and musicians to craft a bespoke, attention-grabbing piece. A 90-second film placed artists in unexpected locations, set to an original score by Course Director Richard Chew, performed by his students. Beyond the artistry, the campaign delivered a strong recruitment call to action, with digital content tailored for Facebook, Instagram Stories, Snapchat, TikTok and Metro Cinema.