Capturing the essence.
When this established Ballarat school came to us with a challenge to communicate not what they do, but why they do it, we jumped at the chance. We created the campaign ‘Expect More,’ an emotive brand video and supporting digital media that told a persuasive story through the students’ eyes. A rollout of new design assets and visual language across all touchpoints included photography, the quarterly newsletter, school brochures, and press advertising. The next stage will be developing new school signage, both exterior and wayfinding, and a new website. No stone was left unturned in the quest to give this innovative school the competitive edge.
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